Our Attorneys

Panama City Insurance Claim Attorneys Fighting For You

At The Price Law Firm, we strive to provide all our clients with proficient, personalized, and zealous advocacy. We aim to obtain the optimum outcome for all our clients and we never accept an offer that we believe is undervalued. We genuinely care for our clients and the best way we can express it is by helping them get the financial resources they need to get back on track. So far, we have helped thousands of clients with their legal matters, successfully recovering tens of millions of dollars for them.


With decades of in-depth trial experience, there is virtually no case that we haven’t seen before. However, we realize that each case is vastly different from the last and each must be treated with the proper amount of care and attention. Our individualized and compassionate method of care is highly regarded by our clients. We treat them all like family and protect them as if they were so. With your case in the hands of zealous injury attorneys, you can rest assured knowing we are working day and night to help you get the compensation you need.

About Our Attorneys

William "Bill" Price

William “Bill” Price is a practicing attorney in Panama City, Florida in the areas of insurance law and Personal Injury. Mr. Price started his career in Panama City, FL in 2005 as a prosecutor for the State of Florida. After prosecuting felony cases for nearly two years, he briefly worked in the area of hurricane Insurance litigation. He opened his own practice in December 2007, and has been fighting for the rights of the injured and insured ever since.


Mr. Price completed his undergraduate degree at Louisiana State University in August 1998 and earned his law degree from the University of Alabama School of Law in December 2004. 


He grew up in Alabama. He was born in Tuscaloosa, Alabama at Druid City Hospital in 1972, but spent most of his youth in school in Birmingham, Alabama, except seventh grade, when he went to boarding school in Kaiserslautern, Germany. Upon returning from Germany, he went to a strict Catholic school run by The Order of Dominican Sisters called Saint Rose of Lima, preparing for John Carroll Catholic High School in Birmingham, Alabama, where he graduated in 1990.  After taking classes part-time at The University of Alabama at Birmingham, Mr. Price enlisted as an artilleryman in the United States Army. He spent nearly three years at Fort Hood, Texas in the 1st Cavalry Division before serving two years in the Louisiana National Guard where he finished his undergraduate degree at LSU.


Mr. Price was a Cadet at the Old War Skule at LSU where he received his Commission through the ROTC Department and became a 2nd lieutenant in the United States Army Signal Corps. He was the Platoon Leadership Award winner, graduating first in his class from his Advanced Officer Training Camp. He was also The Reserve Officer Association Award winner as a Cadet. He then went on to serve four years as a signal officer in the European and Middle-Eastern theaters before returning to the University of Alabama to earn his law degree.


Mr. Price is the proud father of two boys and two girls with his wife Erica Price. He is a former Adjunct professor at Gulf Coast State College in legal studies. He spent many years as a volunteer youth athletics coach. He supports disabled and homeless veterans charities andsupports local First Responders and Veterans through his charity, Help for Heroes.

Turner A. Rouse

Turner A. Rouse served as a sworn police officer for seven years for the City of Bloomington, Illinois before attending law school. Mr. Rouse is a graduate of Southern Illinois University School of Law at Carbondale. Mr. Rouse began private practice in Cheyenne, Wyoming where he tried jury cases to verdict solo in state and federal court.  His clients included defendants in state and federal court, interstate trucking companies, and victims of medical malpractice.  After returning to Illinois, he defended medical professionals and product liability claims and later represented plaintiffs in personal injury and medical malpractice cases.  In 2005 after serving with the U.S. Army in Afghanistan, he started his own solo practice in which he represented state and federal criminal defendants and plaintiffs in personal injury and worker’s compensation cases.  Mr. Rouse retired from the U.S. Army Reserve at the rank of Colonel (0-6) with over 20 years combined active duty and reserve service which included service in the U.S. Marine Corps, U.S. Air Force, and U.S. Army. Mr. Rouse has over 25 years of jury trial experience, in state and federal courts.

State Bar Admissions:

  • Florida
  • Illinois
  • Missouri 
  • Colorado
  • Wyoming

U.S. District Courts:

  • Northern District of Florida
  • Southern, Central, and Northern (General & Trial Bars) Districts of Illinois 
  • Eastern District of Missouri 
  • District of Colorado
  • District of Wyoming

United States Courts of Appeal:

  • Seventh Circuit
  • Eighth Circuit
  • Tenth Circuit

Bryan Tharp

Bryan Tharp, an attorney licensed to practice law in Texas, graduated with a degree from the University of Georgia and a law degree from the University of Alabama. Following school, Bryan enlisted in the United States Army where he was a member of the Army’s 75th Ranger Regiment. In addition to his military service, Bryan gained valuable experience working at a litigation firm in Dallas, in addition to a personal injury firm in Arlington. Bryan has the knowledge and experience to handle a variety of personal injury cases and dedicates himself to providing honest and aggressive representation to all of his clients.

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The Price Law Firm

731-A Airport Rd., Panama City, FL 32405, US

(850) 215-2195

We're Available 24/7